Business Impact of Pillars of Retail

Pillars of Retail

The retail landscape was once predicated on four fundamental principles, often referred to as the 4P’s: Product, Promotion, Price, and Place. The human element, or ‘People’, was not deemed as significant during those times. However, with the management revolution of the early 1980s, triggered by seminal works such as “In Search of Excellence” and “Re-inventing the Corporation”, the significance…

Read More

Conversion Nightmare

Conversion Nightmare

Test your retail management analytical and problem solving skills. Here’s the case store situation: In a busy regional mall, which has been operating for approximately 30 years, and which has undergone several renovations, there is one very unusually positioned store. The store sells women’s lingerie. It is part of a well known, multi-national chain which does very well. The store volume is…

Read More